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Nintendo ad in 1960s Playboy magazine

When MB's Twister was first released in the 1960s, Nintendo acquired the rights to localize the game for the Japanese market. Various box versions of Nintendo TwisterNintendo targeted the game at families as well as…

Nintendo ad in 1960s Playboy magazine
1 MIN READ · June 27, 2026

When MB's Twister was first released in the 1960s, Nintendo acquired the rights to localize the game for the Japanese market.


Various box versions of Nintendo Twister

Nintendo targeted the game at families as well as groups of young adults.


Men's Club magazine November 1967 

I recently discovered another ad that was included in the Japanese magazine Weekly Playboy (週刊プレイボーイ).

Nintendo ad in 1960s Playboy magazine

As an aside, this Playboy magazine is not affiliated with the internationally renowned publication featuring the rabbit logo (which first appeared in the Japanese market in the mid-1970s), although the content is similar. This publication simply shares the same name—likely not by coincidence.

In the August 8, 1966 edition, we find a full-page ad by Nintendo strategically placed next to that week's centerfold model (referred to, again probably not coincidentally, as a "Playmate").

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